BMW Motorrad India
Client Overview
BMW Motorrad, the motorcycle division of the globally iconic BMW Group, is one of the world's most recognised premium automotive and mobility brands. With a legacy of engineering excellence and a commitment to innovation, BMW's decision to establish an office presence in Bengaluru underscores India's growing significance as a hub for global enterprise operations. Electronic City, Bengaluru's premier technology and enterprise district, was chosen as the location, with GoodWorks Infinity Park selected as the workspace partner to house this prestigious new office.Engagement Overview
In late 2019, BMW Motorrad officially inaugurated its office at GoodWorks Infinity Park, Electronic City, Bengaluru, marking a landmark moment for both the brand and GoodWorks Workspace, the workspace platform of GoodWorks and the foundational workspace backbone of SansoviGCC. The inauguration was a milestone occasion, presided over by:- BMW Motorrad President Markus Schramm, who led the ribbon-cutting ceremony.
- Senior leadership by Vishwas Mudgal Co-Founder of GoodWorks Group.
- Representatives from the broader GoodWorks enterprise and startup ecosystem.
Scope of Engagement
Through GoodWorks Workspace, the workspace arm of the GoodWorks Group and parent to SansoviGCC, BMW Motorrad was delivered a premium, enterprise-grade workspace experience across four key areas:
1. Premium Enterprise Workspace
- Grade-A managed office at GoodWorks Infinity Park, Electronic City.
- Fully furnished, plug-and-play ready environment.
- Zero CapEx entry with a pay-as-you-grow model.
- Professional, brand-aligned office interiors.
2. Infrastructure and Facilities
- Enterprise-grade IT infrastructure and high-speed connectivity.
- 24/7 power backup, security, and access control.
- Facility management, pantry, and concierge services.
- Dedicated meeting rooms and CXO zones.
3. Ecosystem Access
- Co-location with enterprises, startups, and SMEs within the GoodWorks campus.
- Cross-industry collaboration opportunities.
- Access to Bengaluru's premier engineering and tech talent network.
- Anchor tenant status with customised operational support.
4. Strategic Location Advantage
- Electronic City, Bengaluru's top enterprise and technology district.
- Proximity to major tech parks and deep talent pools.
- GoodWorks pan-Bengaluru footprint across Whitefield, Indiranagar, Millers Road, Manyata Tech Park, Outer Ring Road, and Varthur-Whitefield.
- Scalable workspace model to match expanding team requirements
Impact
- Successful inauguration of BMW Motorrad's Bengaluru office, presided over by BMW Motorrad President Markus Schramm.
- BMW Motorrad established as the flagship anchor client at GoodWorks Infinity Park, Electronic City Zero-delay, Day 1 operational readiness with no CapEx outlay.
- Establishment of a vibrant multi-tenant enterprise ecosystem anchored by a globally iconic brand Validation of GoodWorks Infinity Park as a destination-grade enterprise workspace in Bengaluru Foundation laid for BMW's long-term enterprise presence in India's technology capital.
Strategic Significance
BMW Motorrad's choice of GoodWorks Infinity Park demonstrates how global enterprises seek more than just office space. They seek managed environments that deliver:- Speed to market: A fully operational workspace from Day 1 with no setup overhead or capital risk.
- Ecosystem access: The ability to work alongside diverse enterprises and startups, unlocking innovation and cross-industry collaboration.
- Operational excellence: Enterprise-grade infrastructure and facilities managed end-to-end by GoodWorks Workspace.
- Scalability: A flexible workspace model that can grow alongside the enterprise's India ambitions without long-term lock-in.
At Sansovi GCC
Saptharushi’s India GCC launch perfectly represents the Sansovi GCC mission.
To help global enterprises set up, operate, and scale high-impact Global Capability Centres in India through integrated solutions across workspace, talent, and operational readiness.
This engagement showcases how new-age GCCs can start strong and scale smart from the very beginning.
SansoviGCC by GoodWorks Group is India’s Leading End-to-End GCC Solutions Platform to build, operate and scale GCCs.